Scott Monty, Ford's Social-Media Pioneer, Leaves Company
Scott Monty, the architect and face of Ford Motor Co.'s pioneering social media efforts, has left the company after nearly six years. Mr. Monty served as a strategic adviser on all social media and digital activities at Ford, from blogger relations to …
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4 Things Marketers May Not Know About Social Media Marketing
The explosion that is mobile marketing alone and the way consumers are using their mobile devices for any and all social media related activities alone is cause to sit up and take notice when someone tells you they know everything about social media.
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What are the best social media marketing campaigns of all time?
Anyway, on to the point of the post; it's not all about Facebook of course, though B2C marketers are arguably extracting most ROI from this platform. Looking at brands and networks previously featured on the Econsultancy blog, what are the best social …
Read more on Econsultancy (blog)